ABHAY RAUTELA

UX Lead / Music producer / Deejay

UX Bio

Abhay Rautela – UX Lead & Architect

Abhay Rautela is a The Hague-based UX Lead and Architect with a deep focus on user-centered design, user research, and data-driven decision-making. His expertise spans strategy, user research, information architecture and interaction design, shaping trend-setting digital experiences for global brands and institutions.

With a career spanning diverse industries, he has worked with clients such as Harvard, VISA, Western Union, London Stock Exchange Group, Guinness, De Beers, Bacardi, Standard Chartered Bank, DHL, Starwood Hotels, the Australian government, the Singapore government and Qatar Airways Group.

You may also be interested in reading his resume and testimonials on his UX leadership.

Awards, Publications & Features

  • Standard Chartered Bank’s global website revamp – UX Lead for the project, which won Best Consumer Internet Bank – Global (Global Finance, 2013).
  • IE Singapore (now Enterprise Singapore) intranet redesign – UX Lead for the project, which won the Digital Workplace Group (DWG) award (2012).
  • MYP eAssessment Application – UX Consultant for the project, awarded Best Use of Summative Assessment (eAssessment Awards, 2018).
  • Co-Author – Co-authored the book, UX Storytellers: Connecting the Dots alongside renowned UX experts like Aaron Marcus, Cennydd Bowles, and Colleen Jones.
  • Published in British Computer Society’s Usability News and eVolt, with articles on usability testing and form conversion optimisation.
  • His websites have been featured in print design books, The Designer’s Web Handbook (2012) and The Web Designer’s Idea Book Vol. 2 (2010).
  • His UI prototyping libraries and UX insights have been showcased on Wireframes Magazine, the Axure website, SlideShare’s front page, BusinessWeek’s Business Exchange, NCDAE, WaSP Interact, and AllTop.
  • His websites have also been featured in various web design galleries such as We ❤️ WP, Cool Homepages, GOUW (Graphic Orgasm Ultimate Webportal), Design Snack, Siiimple, CSS Star, CSS Blaze, CSS Bag, CSS Design France, QNT, RGB Garden, CMS Showcase, CSS Snap, CSS Container, Web Upvan, CSS Design Yorkshire, One CSS, CSS Season, Best CSS Designs and Ajax Finder.

Previous Positions & Professional Memberships

  • Member of the Executive for IFIP SIG 13.1 in IDID (International Federation for Information Processing Special Interest Group 13.1 in Interaction Design and International Development).
  • Head of The New Delhi UX Book Club
  • Manager for Flash Move, Singapore (World’s first Flash Special User Group).
  • Founder and Head of the Web Accessibility group on Slideshare.
  • Member of:
    • ACM SIGCHI (Associated Computer Machinery Special Interest Group of Computer Human Interaction
    • UXPA (User Experience Professionals Association)
    • UPA (Usability Professionals Association)
    • CXPA (Cusotmer Experience Professionals Association)
    • ERGOSS (Ergonomics Society of Singapore).

Contributions to the UX Community

  • Founder of The UX Bookmark and UX Quotes, now archived but still functional resources for UX professionals.
  • Cone Trees, his UX consultancy website features in-depth UX articles, guidelines, and resources.

Get in Touch

For UX consulting, coaching, teaching, speaking engagements or collaboration, contact Abhay at abhayrautela@conetrees.com.

Related: His electronic music discography and deejaying is covered in his music bio.